PALM BEACH, FL – In the mid-1990s, The Breakers Palm Beach emerged as a trailblazer in the resort-retail space, recognizing that its discerning guests—whether vacationing or attending meetings—were also sophisticated shoppers seeking unique, high-quality merchandise. With this insight, the iconic AAA Five Diamond resort launched a retail experience that would redefine shopping in a luxury hospitality setting.
The Shops at The Breakers, a curated collection of exclusive boutiques owned and operated by the resort, offers a mix of internationally renowned brands and private-label concepts. Nestled in a charming courtyard, the collection includes Guerlain, Lilly Pulitzer® at The Breakers, and Polo Ralph Lauren, alongside signature boutiques such as Absolutely Suitable®, Coconut Crew®, Mary Lily’s, Match at The Breakers®, Mix at The Breakers®, News & Gourmet, Signature Shop, The Beach Shop, and The Sports Pro Shop.
“This select audience of vacationers appreciates the allure of a magnificent setting—a place that promotes a relaxed state of mind and the time to peruse beautiful merchandise,” said John Zoller, Senior Vice President of Retail Operations at The Breakers and a former Neiman Marcus executive.
Since joining the resort in 1995, Zoller has led the creation of an in-house merchandising team and a portfolio of specialty boutiques that reflect The Breakers’ entrepreneurial spirit and commitment to excellence. The goal: to transform shopping into a luxurious, entertaining experience that mirrors the resort’s world-class hospitality.
Each boutique is thoughtfully designed to offer a distinctive ambiance and curated merchandise that appeals to both resort guests and local residents. From designer swimwear and resort wear to fine jewelry, gourmet treats, and children’s fashion, The Shops at The Breakers deliver a one-of-a-kind retail experience.
ABSOLUTELY SUITABLE®
One of America’s premier boutiques dedicated to designer swimwear
World-acclaimed European and American designers featured in this extraordinary selection of swimwear include Maryan Mehlhorn, Karla Colletto, Melissa Odabash, Shan, Roidal, and many others. Patrons enter this one-of-a-kind boutique with its contemporary decor, and are immediately drawn to the flooring inspired by the sidewalks of Rio de Janeiro and a giant ocean wave built into the ceiling. The store features designer sunglasses (such as Tom Ford and Oliver Peoples), and an assortment of men’s swimwear including Tommy Bahama, Ralph Lauren, Peter Millar, Shan, Island Company, and Vilebrequin.
COCONUT CREW®
An imaginative children’s specialty shop created for the younger set
An exclusive collection of designer clothing and swimwear for children, from newborn to age fourteen. Featured labels from the U.S and Europe include Sea Start Beachwear, Helena & Harry, Lilly Pulitzer, Milly, TKEES sandals, and Lacoste, along with Ray-Ban sunglasses and jewelry and watches. A selection of classic games, toys, plush animals, puppets, and books comprise the long list of specialty gift items for kids. Conceived as “a Worth Avenue for little ones,” the shop’s theme was inspired by legendary cartoon artist Mort Walker, who created parrot characters Lulu, Loco and Louie, known as the Coconut Crew, and authored the namesake book especially for The Breakers.
GUERLAIN
Fragrance, skincare and color direct from Paris
The legendary French label presents a world of sheer indulgence and pampering with high-performance skincare, cosmetics and unforgettable fragrances. Discover the extraordinary powers of Orchidée Impériale, Orchidée Impériale Black, and Abeille Royale skincare and a collection of perfumes including the rare L’Art et la Matiere, a selection of exclusive fragrances only available at Guerlain boutique locations.
LILLY PULITZER® AT THE BREAKERS
The lifestyle brand inspired by authentic Palm Beach
It all started with a juice stand and a simple shift dress that showcased a colorful print intended to hide fruit juice stains while looking fabulous. The dress became such an instant hit, Lilly stopped selling juice and started selling dresses. Now after more than 50 years of success, Lilly Pulitzer is bringing truly tropical resort wear to The Breakers providing dresses, sportswear, footwear, and accessories for women, in gorgeous colors and prints.
The Breakers offers Lilly Pulitzer children’s clothing among the collections available in its children’s fantasyland boutique Coconut Crew.
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MARY LILY’S
The destination for sweet treats and indulgences
The newest addition to The Shops at The Breakers, Mary Lily’s delights with an array of indulgences for kids of
all ages. Featuring a curated selection of specialty chocolates and candies, this whimsical shop serves the finest
craft ice cream, creamy custard and locally made Italian gelato. Offering a touch of nostalgia, the shop’s name honors Mary Lily Kenan, wife of The Breakers’ founder Henry Morrison Flagler.
MATCH AT THE BREAKERS®
The ultimate shoe salon offering a refreshing take on resort footwear
The Breakers brings an unparalleled, edited selection of women’s and men’s resort footwear to its own shoe salon, Match, featuring a wide array of leading designers and contemporary brands. The ultimate resort shoe boutique, it offers a unique mix of flats, sandals, wedges, espadrilles, and heels from the most sought-after designers, priced in the range of $235 - $995, with median pricing from $350 - $700.
MIX AT THE BREAKERS®
The island’s mecca of jewelry and fashion accessories
Featuring the ultimate in modern accessories – primarily fine and fashion jewelry, watches, and hair accessories. Mix is a must on everyone’s shopping list. This stylish shop features a continually changing selection of designs from Marco Bicego, Shinola, Phillips House, Ippolita, and more. Merchandise is garnered from the best of collections by nationally known designers and priced in the range of $150 - $5,000, with median pricing from of $500 - $1,500.
NEWS & GOURMET
Delectable gourmet offerings, and presentations; artisan woodware and pottery, artistic quality ceramics, hand-made pottery, books, and sundries
As Palm Beach’s foremost gift store, News & Gourmet offers merchandise suited to a unique lifestyle for the home gallery and kitchen, while being a fun place to shop. It arouses taste buds and creates delightful aromas with its peerless assortment of offerings: a premium selection of baked goods, sandwiches, and salads, The Breakers private-label coffees, snacks, cold-pressed juices, and a variety of organic items. News & Gourmet also features decorative accessories from artisans such as Michael Aram and Olivia Riegel, candles, home fragrances and bath and body collections. A newsstand carries a variety of daily news and financial publications and best-selling reads, plus a clever assortment of greeting cards and stationary. Guests can also purchase sundry items for personal needs.
POLO RALPH LAUREN
An elegant showcase of the consummate American designer, featuring timeless, contemporary-style apparel and accessories
The iconic brand offers a world of luxury and comfort in men's and women's clothing. Both legendary and timeless, Polo Ralph Lauren redefines American style. The boutique offers Polo for men and women and Polo Sport for men. A full range of Polo accessories adds the finishing touches with leather goods, shoes, eyewear and fragrances.
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SIGNATURE SHOP
The Breakers exclusive, private-label signature collection features resort wear and unique gift items
With a bright, open floor plan and an engaging, contemporary atmosphere, this boutique is emblematic of this iconic resort, featuring stylish men’s and women’s resort logo wear and gift items. The Breakers Sea Glass bath and body line, exclusive to the resort, is featured here and in great demand, particularly by resort guests who
enjoy complimentary guest room amenities during their stay. Kiehl’s and Acqua di Parma fragrance and body collections are also available.
THE BEACH SHOP
Conveniently located between the Poolside Bungalows and Ocean House
For a day in the surf and sun, The Beach Shop offers last minute “must have” items including suntan products, beach toys, hats, t-shirts, flip flops, beverages and snacks; plus, fashionable sunglasses, dive watches, and totes for those on-the-go.
THE SPORTS PRO SHOP
Located in the Golf and Tennis Clubhouse, this boutique offers award-winning sports apparel shopping
Featuring an extensive selection of the latest men’s and women’s golf, tennis, and active resort wear, The Sports Pro Shop carries everything from sports equipment and shoes to resort wear and accessories from world-acclaimed designers such as Polo Golf, Peter Millar, Nike, Sport Haley, Lululemon, and Maui Jim among others.